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Press Release

Banyan Tree Spa Academy garners inaugural PATA Grand Award 2010 for Education & Training

Category: Awards

20 Aug 2010

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Singapore– Banyan Tree Spa Academy, established by Asia’s leading spa operator - Banyan Tree Spa, has garnered the prestigious PATA Grand Award in Education and Training for the 2010 PATA Gold Awards. This coveted accolade is presented by the Pacific Asia Travel Association (PATA) to industry stakeholders that have made outstanding contributions to the development and promotion of travel and tourism across the Asia Pacific region in a responsible and sustainable manner.

With a total of 200 entries received from 80 organisations and individuals worldwide, the Grand Award is the highest ranking award amongst the categories. The stringent judging criteria on the high standard of entries submitted this year are strictly independent and impartial. Four Grand Award and 20 Gold Award winners will be recognised at the PATA Gold Awards 2010 presentation luncheon in Macau SAR on 17 September 2010 for their exceptional achievements.

“We are honoured to be a winner of the PATA Grand Award 2010 for Banyan Tree Spa Academy. This award is a testimony of Banyan Tree Spa’s strong brand recognition and service quality, as well as the result of our core focus on the rigorous training and development of our spa therapists at Banyan Tree Spa Academies in Phuket (Thailand), Lijiang (China) and Bintan (Indonesia), so as to ensure a high level of consistency in our service delivery,” says Mr Ravi Chandran, Managing Director of Banyan Tree Spa.

Internationally Recognised
With its consistent efforts and pursuit for excellence, Banyan Tree Spa was also recognised by the China Hotel Starlight Award 2010 as theBest Spa Operator, the 2010 Hurun Best of the Best Awards with the Best Spa Award in China and the China Top Employer 2010 Best Employer Award presented by CRF Institute, China Office. Banyan Tree Spa was also named Spa Academy of the Year in the renownedAsiaSpa Awards 2009, and voted as the Best Spa Operator in the Travel Trade Gazette (TTG) Travel Awards for five consecutive years, from 2005 to 2009, by members of the travel industry. These awards further reinforce Banyan Tree Spa’s positioning as the leading spa operator in Asia.

When the inaugural Banyan Tree Spa Phuket opened in 1994, it pioneered the tropical garden spa concept with its Asian therapies and holistic focus on the body, soul and mind, offering guests a sanctuary for the senses. Banyan Tree Spa Academy was established in Phuket, Thailand in 2001 to ensure a high level of consistency and quality that is synonymous with the Banyan Tree Spa experience.

Within 16 years, as a mark of strong sustainable growth, Banyan Tree Spa has grown to managing 63 spas globally under its Banyan Tree Spa, Angsana Spa and Elements Spa by Banyan Tree brands.

The Banyan Tree Spa Academy has trained over 1,000 therapists for its Spas worldwide. It actively functions to identify international trends, develop experienced trainers, and carry out research and development for new treatments, recipes, techniques and products, in order to maintain its leadership position in the spa industry and to meet the demands of its rapid worldwide expansion plans.

Banyan Tree Spa Philosophy
Like the tropical and sacred tree from which it got its name, the Banyan Tree Spa offers guests a sanctuary for the senses – a place for physical, mental and spiritual renewal. To achieve this, the Spa focuses on a non-clinical and holistic approach based on traditional Asian healing therapies. It emphasises on a ‘high-touch, low-tech’ approach that celebrates the human touch and the use of natural herbs and spices. This philosophy is communicated to all therapists who undergo training at the Banyan Tree Spa Academy in Phuket, Thailand set up in May 2001.

Banyan Tree Spa Academy
Based on the knowledge and expertise it has accumulated in catering to the needs of its discerning international clientele, Banyan Tree Spa has developed its own signature techniques, treatment recipes and training philosophy.

The Banyan Tree Spa Academy trains a dedicated group of therapists for both Banyan Tree Spa and sister brand, Angsana Spa. The training programme encompasses all areas of spa therapy, including knowledge of the human anatomy and important pressure points, modern and traditional massage techniques, variation of body weight for different techniques, knowledge of skin epidermis and facial applications, properties of different herbs and spices, preparation of spa ingredients, setting up of treatment rooms and spa pavilions, and standard greeting procedures. The Banyan Tree Spa Academy Phuket is accredited by Thailand’s Ministry of Education and Ministry of Public Health.

Banyan Tree Spa Academy was also established in Bintan, Indonesia in December 2003 and is licensed by Indonesia’s Ministry of Education. Banyan Tree Spa extended its reach into China, with the opening of Banyan Tree Spa Academy in Ljiiang, China in March 2007 to train dedicated Chinese spa therapists, well-versed in delivering the high service standards of the Banyan Tree Spa experience in China.

With an emphasis on the training and development of its therapists, Banyan Tree Spa recognises the importance of accreditation, to meet the industry standards and practices in the wellness industry where service is of the utmost important.

For more information and reservations, visit banyantreespa.com.